Monday 13 August 2007

Blogging and why it's good!


Let's talk about how Blogging can help you gain more depth with your internet promotion. IC247 tell it like it is!

A Blog means a weblog:
an online diary; a personal chronological log of thoughts published on a Web page.

That's what it means from a dictionary's point of view but what does it mean for you and your business point of view or even from a personal side?

OK, put yourself in the position of a potential customer; you have the choice of a multitude of different companies offering you the same product and each company offers you
pretty much the same product for pretty much the same price. Every business owner knows that any possible positive addition to their repertoire to assist in atttracting customers to buy their product will be worth looking at. Blogging certainly does help in providing your business with both an air of professional knowledge (if you post Blogs that are open and on the line about your services) as well as showing them a personal side to what you do.

As we mentioned earlier. Blogs are a like a diary. You set up your template; taking the time, care, attention and adding all those personal touches to make it all look cool and feel nice and you sit down and you write. You add all the cool photos, maybe some logos and definately links where you want your Blog visitors to browse to after they've finished with reading your Blog. So, the next question is.... what do you write?

Well, you write about all the things that have made you and your business tick! You get everything down that makes you proud about the way you operate and how you have overcome all those day to day obstacles that give us all a headache. Come on, be happy about what you do and be positive. Positivity in any form, whether it's in daily face to face life or jumping out at you off a page on a website all amounts to the same thing - it all makes us as a reader or browser feel good too! As a potential buyer of your goods or services it would be good to hear about difficulties that you have overcome recently or to be able to get more of an idea about you and your company operate in comparison to another company offering the same or similar types of goods who do NOT post Blogs.

Naturally, there is another positive issue in that by posting regular Blogs you create a bigger online presence and more relevant text content for the search engines to index. This gets you more potential online visitors,especially if you have the Blogs hosted on other websites via RSS feeds or pings etc. This sort of content sharing is how we all use the world wide web now and don't you think it a cool thought that someone else on the other side of the world may be reading the Blog you just posted?

On a more personal side Blog writing can be good for you; it can be almost therapeutic in the whole act of the sitting down at your PC, Mac or laptop thinking about a given subject, choosing your words and then posting it for others to see. We at IC247 read Blogs as well as post them and we feel it all to be a great part of sharing new information, feelings, experiences and also hopes and needs from a personal basis.

They say at least one new Blog is posted every second and by writing Blogs and posted them we are helping each other to learn and develop new skills, hear about other peoples personal views and thoughts and maybe even to improve ourselves!

Contact us for help and advice about setting up your Blog templates, where to Blog and for some advice about the technical side of things!

Technorati.com

Blogger.com
Wikipedia Blog article
My Space Blogs

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